{"title":"sofgel","description":"\u003cp\u003e\u003cspan\u003eExclusive collection of professional soft gel nail essentials - precisely formulated to enhance salon services and optimize performance. All Sales Are Final\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"sofgel-astra-rubber-base","title":"Sofgel Rubber Base Gel Astra","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eAstra\u003c\/strong\u003e\u003cspan\u003e: A shimmer pink, enhancing with a delicate, celestial sheen.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003ch4\u003e\n\u003cspan\u003eUsed For Soft Gel Overlay\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eFor clients who don't want to extend their nails and want to keep growing out their own natural nails, SOFGEL Rubber Base Gels give natural nails the slight thickness protection with built-in color for a beautiful, long-lasting manicure, all from one bottle. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\n\u003cspan\u003eEasy Application \u0026amp; Luminous Colors\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWith its medium viscosity, this gel offers superior control and effortless self-leveling, allowing you to build the perfect shape while maintaining the natural structure and look of your nails. Color is rich and luminous, and gives nails the look of colored acrylic compared to the more opaque look of gel polish. Rubber Base Gels can be used to replace gel color and\/or to add flexible structure to natural nails or shorter length extensions. This usage will result in an added layer of gel overlay to the nail or tip. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036271400,"sku":"810137285542","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/rubber-base-gel-astra-bottle-web-image.webp?v=1789326744"},{"product_id":"sofgel-atlas","title":"Sofgel Polish Atlas","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036336936,"sku":"810137285665","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.010-Atlas.webp?v=1789248717"},{"product_id":"sofgel-a-whole-new-world","title":"Sofgel Polish A Whole New World","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036402472,"sku":"810137285900","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.022-A-Whole-New-World.webp?v=1789248654"},{"product_id":"sofgel-b-a-n-a-n-a-s","title":"Sofgel Polish B-A-N-A-N-A-S","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036435240,"sku":"E131529","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.009-B-A-N-A-N-A-S.webp?v=1789248559"},{"product_id":"sofgel-back-at-one","title":"Sofgel Polish Back At One","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036369704,"sku":"882379Y","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.027-Back-at-One.webp?v=1789248488"},{"product_id":"sofgel-avarice","title":"Sofgel Polish Avarice","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e2-Coat Application, Gorgeous Colors\u003cspan\u003e \u003c\/span\u003eBeautiful colors and a gel formula that applies like a dream. SOFGEL Gel Color is a 2-Coat Gel Polish which needs a cure time of 30seconds each layer. Our gel polish features a creamy texture that glides effortlessly, leaving a fine, smooth, and streak-free layer on your nails. The high concentration of ultra-fine pigments ensures intense, vibrant colors. Durable, no chipping yet soaks off easily during removal.\u003c\/p\u003e\n\u003cp\u003eIn-cap Round PBT Brush\u003cspan\u003e \u003c\/span\u003eOur thin, supple rounded PBT brush contours seamlessly around the cuticle, enabling precise and uniform application for a smooth, professional finish with ease. Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036500776,"sku":"810137285627","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-154230.png?v=1789248286"},{"product_id":"sofgel-babe","title":"Sofgel Polish Babe","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBabe is an innocent pink, blushing with the promise of new beginnings.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036468008,"sku":"810137285962","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-04-26-083759.png?v=1789248194"},{"product_id":"sofgel-barely-breathing","title":"Sofgel Polish Barely Breathing","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036599080,"sku":"810137285702","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.14-Barely-Breathing.webp?v=1789248104"},{"product_id":"sofgel-beguile","title":"Sofgel Polish Beguile","description":"\u003cp\u003e2-Coat Application, Gorgeous Colors\u003cspan\u003e \u003c\/span\u003eBeautiful colors and a gel formula that applies like a dream. SOFGEL Gel Color is a 2-Coat Gel Polish which needs a cure time of 30seconds each layer. Our gel polish features a creamy texture that glides effortlessly, leaving a fine, smooth, and streak-free layer on your nails. The high concentration of ultra-fine pigments ensures intense, vibrant colors. Durable, no chipping yet soaks off easily during removal.\u003c\/p\u003e\n\u003cp\u003eIn-cap Round PBT Brush\u003cspan\u003e \u003c\/span\u003eOur thin, supple rounded PBT brush contours seamlessly around the cuticle, enabling precise and uniform application for a smooth, professional finish with ease. Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036533544,"sku":"810137285658","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-154538.png?v=1789248032"},{"product_id":"sofgel-belle-of-the-ball","title":"Sofgel Polish Belle Of The Ball","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003eProduct Info\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize: 15ml \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036664616,"sku":"810137285627","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.008-Belle-of-the-Ball.webp?v=1789247899"},{"product_id":"sofgel-blue-heaven","title":"Sofgel Polish Blue Heaven","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes features our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO)\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003eDeep blue with purple\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036566312,"sku":"810137285870","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.019-Blue-Heaven.webp?v=1789247780"},{"product_id":"sofgel-better-off-alone","title":"Sofgel Polish Better Off Alone","description":"\u003cp\u003eBlack\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSmooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003eProduct Info\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize: 15ml \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036631848,"sku":"810137285580","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.002-Better-Off-Alone.webp?v=1789247706"},{"product_id":"sofgel-big-girls-dont-cry","title":"Sofgel Polish Big Girls Don't Cry","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes features our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO)\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003eBeige with pink tones\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036697384,"sku":"810137285962","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.028-Big-Girls-Dont-Cry.webp?v=1789247640"},{"product_id":"sofgel-born-yesterday","title":"Sofgel Polish Born Yesterday","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBorn Yesterday is a light wash denim blue, a sky-washed daydream, faded with memories of summer skies.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036730152,"sku":"810137285979","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-04-26-083809.png?v=1789247571"},{"product_id":"sofgel-celestial","title":"Sofgel Polish Celestial","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCelestial is a rose gold glitter, the blush of dawn, sparkling with the promise of a new day.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036762920,"sku":"810137285887","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-160754.png?v=1789247451"},{"product_id":"sofgel-channel-barbie","title":"Sofgel Polish Channel Barbie","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036795688,"sku":"810137285924","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.024-Chanel-Barbie.webp?v=1789247366"},{"product_id":"sofgel-check-yes-juliet","title":"Sofgel Polish Check Yes Juliet","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036828456,"sku":"810137285597","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.003-Check-Yes-Juliet.webp?v=1789247297"},{"product_id":"sofgel-chimera","title":"Sofgel Polish Chimera","description":"\u003cp\u003e2-Coat Application, Gorgeous Colors\u003cspan\u003e \u003c\/span\u003eBeautiful colors and a gel formula that applies like a dream. SOFGEL Gel Color is a 2-Coat Gel Polish which needs a cure time of 30seconds each layer. Our gel polish features a creamy texture that glides effortlessly, leaving a fine, smooth, and streak-free layer on your nails. The high concentration of ultra-fine pigments ensures intense, vibrant colors. Durable, no chipping yet soaks off easily during removal.\u003c\/p\u003e\n\u003cp\u003eIn-cap Round PBT Brush\u003cspan\u003e \u003c\/span\u003eOur thin, supple rounded PBT brush contours seamlessly around the cuticle, enabling precise and uniform application for a smooth, professional finish with ease. Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036861224,"sku":"810137285641","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-154359.png?v=1789247197"},{"product_id":"sofgel-choco-mint","title":"Sofgel Polish Choco-Mint","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moment\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036893992,"sku":"454601H","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.012-Choco-Mint.webp?v=1789247108"},{"product_id":"sofgel-chubby-buddha","title":"Sofgel Polish Chubby Buddha","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366036926760,"sku":"810137285672","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.011-Chubby-Buddha.webp?v=1789247041"},{"product_id":"sofgel-dance-dance","title":"Sofgel Polish Dance, Dance","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. 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Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037483816,"sku":"810137285610","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-154140.png?v=1789245445"},{"product_id":"sofgel-mookie","title":"Sofgel Polish Mookie","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037549352,"sku":"810137285863","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.018-Mookie.webp?v=1789245318"},{"product_id":"sofgel-nova-rubber-base","title":"Sofgel Rubber Base Gel Nova","description":"\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eNova\u003c\/strong\u003e\u003cspan\u003e: A shimmer lilac pink, bestowing a soft, ethereal luminosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\n\u003cspan\u003eUsed For Soft Gel Overlay\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eFor clients who don't want to extend their nails and want to keep growing out their own natural nails, SOFGEL Rubber Base Gels give natural nails the slight thickness protection with built-in color for a beautiful, long-lasting manicure, all from one bottle. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\n\u003cspan\u003eEasy Application \u0026amp; Luminous Colors\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWith its medium viscosity, this gel offers superior control and effortless self-leveling, allowing you to build the perfect shape while maintaining the natural structure and look of your nails. Color is rich and luminous, and gives nails the look of colored acrylic compared to the more opaque look of gel polish. Rubber Base Gels can be used to replace gel color and\/or to add flexible structure to natural nails or shorter length extensions. This usage will result in an added layer of gel overlay to the nail or tip. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037647656,"sku":"810137285535","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-05-22-100105.png?v=1789326160"},{"product_id":"sofgel-ocean-eyes","title":"Sofgel Polish Ocean Eyes","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOcean Eyes is a shimmering deep sea blue, the abyssal depths, where the heart glows with hidden treasures\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037680424,"sku":"810137285696","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-161143.png?v=1789245211"},{"product_id":"sofgel-ocean-avenue","title":"Sofgel Polish Ocean Avenue","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037713192,"sku":"810137285740","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.016-Ocean-Avenue.webp?v=1789245127"},{"product_id":"sofgel-ouroboros","title":"Sofgel Polish Ouroboros","description":"\u003cp\u003e\u003cspan\u003eOuroboros is a shimmering dark emerald, for the eternal dance of life, where the serpent’s emerald scales glisten in the endless cycle of renewal.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037811496,"sku":"810137285689","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-161056.png?v=1789245039"},{"product_id":"sofgel-orion-rubber-gel","title":"Sofgel Rubber Gel Orion","description":"\u003cul\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp dir=\"ltr\" role=\"presentation\"\u003e\u003cstrong\u003eOrion\u003c\/strong\u003e\u003cspan\u003e: A gossamer blush glitter, adding a celestial, luminous sparkle.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003ch4\u003e\n\u003cspan\u003eUsed For Soft Gel Overlay\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eFor clients who don't want to extend their nails and want to keep growing out their own natural nails, SOFGEL Rubber Base Gels give natural nails the slight thickness protection with built-in color for a beautiful, long-lasting manicure, all from one bottle. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\n\u003cspan\u003eEasy Application \u0026amp; Luminous Colors\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eWith its medium viscosity, this gel offers superior control and effortless self-leveling, allowing you to build the perfect shape while maintaining the natural structure and look of your nails. Color is rich and buildable and gives nails the look of colored acrylic compared to the more opaque look of gel polish. Rubber Base Gels can be used to replace gel color and\/or add structure to shorter length extensions or natural nails. This usage will result in an added layer of gel overlay to the nail or tip. \u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037778728,"sku":"810137285511","price":23.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/rubber-base-gel-orion-bottle-web-image.webp?v=1789325857"},{"product_id":"sofgel-phoenix-rising","title":"Sofgel Polish Phoenix Rising","description":"\u003cp\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePhoenix Rising is a shimmering copper, where autumn’s final sigh, ablaze with the brilliance of fading leaves.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037844264,"sku":"810137285900","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-160919.png?v=1789244918"},{"product_id":"sofgel-picture-perfect","title":"Sofgel Polish Picture Perfect","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003e \u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037877032,"sku":"9793545","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.030-Picture-Perfect.webp?v=1789244828"},{"product_id":"sofgel-pigeon","title":"Sofgel Polish Pigeon","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePigeon is a grey tinged with linen beige, recalling a fog-kissed twilight, where lilacs fade into silver mist.\u003c\/span\u003e\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037909800,"sku":"810137285948","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-04-26-101242.png?v=1789244720"},{"product_id":"sofgel-russian-roulette","title":"Sofgel Russian Roulette","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e2-Coat Application, Gorgeous Colors\u003cspan\u003e \u003c\/span\u003eBeautiful colors and a gel formula that applies like a dream. SOFGEL Gel Color is a 2-Coat Gel Polish which needs a cure time of 30seconds each layer. Our gel polish features a creamy texture that glides effortlessly, leaving a fine, smooth, and streak-free layer on your nails. The high concentration of ultra-fine pigments ensures intense, vibrant colors. Durable, no chipping yet soaks off easily during removal.\u003c\/p\u003e\n\u003cp\u003eIn-cap Round PBT Brush\u003cspan\u003e \u003c\/span\u003eOur thin, supple rounded PBT brush contours seamlessly around the cuticle, enabling precise and uniform application for a smooth, professional finish with ease. Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e\n\u003cp\u003eProduct Info\u003cspan\u003e \u003c\/span\u003eSize: 15ml\u003c\/p\u003e\n\u003cp\u003eDirections: Apply up to 2 thin layers of gel and cure each layer for 30 seconds. Gel Color must be finished with gel topcoat. Basecoat not needed if applied on tips, but needed if applied on the natural nail.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366038008104,"sku":"810137285634","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-08-22-154314.png?v=1789244618"},{"product_id":"sofgel-salt-of-the-earth","title":"Sofgel Salt Of The Earth","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e2-Coat Application, Gorgeous Colors\u003cspan\u003e \u003c\/span\u003eBeautiful colors and a gel formula that applies like a dream. SOFGEL Gel Color is a 2-Coat Gel Polish which needs a cure time of 30seconds each layer. Our gel polish features a creamy texture that glides effortlessly, leaving a fine, smooth, and streak-free layer on your nails. The high concentration of ultra-fine pigments ensures intense, vibrant colors. Durable, no chipping yet soaks off easily during removal.\u003c\/p\u003e\n\u003cp\u003eIn-cap Round PBT Brush\u003cspan\u003e \u003c\/span\u003eOur thin, supple rounded PBT brush contours seamlessly around the cuticle, enabling precise and uniform application for a smooth, professional finish with ease. Experience the feeling of using an external brush right out of the bottle.\u003c\/p\u003e\n\u003cp\u003eProduct Info\u003cspan\u003e \u003c\/span\u003eSize: 15ml\u003c\/p\u003e\n\u003cp\u003eDirections: Apply up to 2 thin layers of gel and cure each layer for 30 seconds. Gel Color must be finished with gel topcoat. Basecoat not needed if applied on tips, but needed if applied on the natural nail.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366037975336,"sku":"810137285573","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/Screenshot-2025-04-26-083824.png?v=1789244510"},{"product_id":"sofgel-sex-candy","title":"Sofgel Sex \u0026 Candy","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eOur newest line of gel color polishes feature our signature in-bottle round brush and buildable, smooth-apply formula (no HEMA, no TPO). Legacy shades inspired by personal favorites and meaningful moments.  \u003c\/span\u003e\u003c\/p\u003e\n\u003ch4 dir=\"ltr\"\u003e\u003cspan\u003eProduct Info\u003c\/span\u003e\u003c\/h4\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eSize: 15ml \u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eNatural nails: prep, apply base coat, apply gel color in thin layers, and cure each layer for 30 sec.\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003eSOFTIPS PRO™: prep gel extension by wiping with acetone, apply gel color in thin layers, and cure each layer for 30 sec. Apply up to 3 layers for full opacity. Seal with SOFTOP™.\u003c\/p\u003e","brand":"Hotlines Beauty","offers":[{"title":"Default Title","offer_id":52366038073640,"sku":"5418853","price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/files\/SOFGEL-Gel-Colors-No.025-Sex-and-Candy.webp?v=1789244308"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1007\/0740\/2024\/collections\/Screenshot_2026-09-09_145743.png?v=1788992854","url":"https:\/\/hotlinesbeauty.com\/collections\/sofgel.oembed?page=5","provider":"Hotlines Beauty","version":"1.0","type":"link"}